Ordering a custom Jeep Wrangler is a dream for many adventure lovers. Instead of choosing from what’s on the lot, you can select every detail: color, wheels, roof, tech features, and more. If you want a Wrangler that fits your lifestyle, custom ordering is the way to go. But the process may seem confusing, especially if you’ve never built a vehicle before. This guide walks you through each step, with tips to make the experience smooth and rewarding.
Why Custom Order A Jeep Wrangler?
Many buyers settle for what’s at the dealership. But the Wrangler has dozens of trims, packages, and colors. Custom ordering means you get exactly what you want—no compromises.
- Get rare colors or limited trims
- Pick features that fit your needs
- Avoid paying for options you don’t want
- Sometimes, custom orders include special factory discounts
For example, if you love off-roading, you can add the Rubicon package. If you want a daily driver, you can focus on comfort and tech.
Step 1: Research Your Options
Before you order, get familiar with the choices. The Jeep Wrangler comes in several trims, engine types, and option groups. Jeep’s official site offers a “Build & Price” tool, which lets you explore combinations.
Here’s a quick comparison of popular trims:
| Trim | Main Features | Starting Price (2024) |
|---|---|---|
| Sport | Manual windows, basic tech, cloth seats | $33,690 |
| Sahara | Upgraded interior, advanced infotainment | $46,420 |
| Rubicon | Off-road suspension, locking axles | $49,995 |
Pro Tip: Some features are only available on higher trims. For example, the EcoDiesel engine and certain roof options.
Step 2: Build Your Dream Wrangler
Use the Jeep “Build & Price” tool online. You’ll select:
- Trim: Sport, Sahara, Rubicon, etc.
- Body style: 2-door or 4-door Unlimited.
- Engine: 2.0L Turbo, 3.6L V6, 4xe Plug-in Hybrid, or Diesel.
- Transmission: Automatic or manual.
- Color: Choose from several exterior and interior colors. Some cost extra.
- Roof: Hardtop, soft top, or Sky One-Touch Power Top.
- Wheels and tires: Several styles and sizes.
- Packages: Safety, LED lighting, towing, cold weather, etc.
- Accessories: Side steps, winch, all-weather mats, and more.
You’ll see the price update as you add or remove options. This helps you stay within your budget.
Step 3: Find A Jeep Dealer
Once you’re happy with your build, save or print the summary. Now, you’ll need a Jeep dealer to place the order. Not all dealers have the same experience with custom orders, so:
- Look for a dealer with good reviews on custom orders
- Ask about wait times and deposit requirements
- See if they honor factory incentives for custom builds
Here’s how the dealership ordering process compares to buying off the lot:
| Aspect | Custom Order | Buying In-Stock |
|---|---|---|
| Choices | Full customization | Limited to inventory |
| Wait time | 6–12 weeks (average) | Immediate |
| Price negotiation | Often possible | Often possible |
Step 4: Place Your Order
At the dealership, review your build with a sales consultant. Double-check every detail—trims, options, and color codes. You’ll sign a buyer’s order and usually pay a deposit (often $500–$1,000, sometimes refundable).
Key tips:
- Get a copy of your build sheet and buyer’s order
- Confirm the estimated delivery date
- Clarify the deposit refund policy
- Ask if any changes are allowed after ordering
Some buyers make the mistake of not reviewing the build sheet carefully. Even a small error (like the wrong wheel size) can affect your final Wrangler.
Step 5: Track Your Order
Jeep will build your Wrangler at a U.S. factory. Most orders take 2 to 3 months, but times can vary. You’ll get a Vehicle Order Number (VON) to track your build.
Stages of your order:
- Order accepted: Jeep schedules your build.
- Production: Your Wrangler is being built.
- Shipping: It’s on the way to your dealer.
- Arrival: Dealer inspects and prepares your vehicle.
Ask your dealer for regular updates. Some even provide a VIN (Vehicle Identification Number) once production starts, so you can follow shipping more closely.
Step 6: Inspect And Take Delivery
When your Wrangler arrives, don’t rush. Inspect the vehicle before signing any paperwork.
What to check:
- Match VIN and options to your build sheet
- Look for scratches, dents, or missing parts
- Test all electronics, roof, and accessories
If you spot an issue, point it out before you finish the sale. Most problems can be fixed by the dealer or under warranty.
Common Mistakes To Avoid
- Skipping research: Not all options are available for every trim.
- Not getting everything in writing: Verbal promises aren’t enough.
- Ignoring fees: Ask for a breakdown of all costs.
- Forgetting about resale value: Some custom features may not add value later.
A non-obvious tip: Some colors or options have longer wait times due to supply. Ask the dealer if your choices might slow down production.
How Much Does Custom Ordering Cost?
Custom ordering usually costs the same as buying an in-stock Wrangler. Sometimes, you pay less—because you don’t pay for unwanted extras.
Here’s a look at possible costs:
| Item | Estimated Cost | Notes |
|---|---|---|
| Deposit | $500–$1,000 | Often refundable |
| Custom options | $0–$10,000+ | Depends on packages |
| Dealer fees | $200–$1,000 | Ask for itemization |
Remember, you can negotiate the final price—even for a custom order.
Frequently Asked Questions
How Long Does It Take To Custom Order A Jeep Wrangler?
Most custom orders take 6–12 weeks. However, certain options or high demand may increase wait times. Always ask your dealer for the latest estimate.
Can I Change My Order After Placing It?
You can sometimes make changes if your Wrangler hasn’t entered production. Changes after that are rarely possible. Check with your dealer right away if you need to adjust something.
Is The Deposit Refundable?
It depends on the dealer. Many offer a refundable deposit if you change your mind before the vehicle enters production. Get the policy in writing before you pay.
Can I Get Special Incentives On Custom Orders?
Yes, Jeep often extends factory incentives to custom orders. However, the available deals may change between when you order and when your Wrangler arrives. Lock in offers with your dealer if possible.
Where Can I Build And Price My Wrangler Online?
You can use the official Jeep Build & Price tool at Jeep.com to explore all trims, options, and costs.
Custom ordering a Jeep Wrangler is the best way to get exactly what you want. With the right research and careful planning, you’ll drive away in a vehicle built just for you. Enjoy the process—your dream Wrangler is closer than you think!
