When you hear “Jeep Willys,” you probably imagine rugged adventures and classic American style. The Jeep Willys package is more than just a trim—it's a nod to Jeep’s military roots, blended with modern features.
If you’re considering a Jeep or just curious about what makes the Willys stand out, this guide will make everything clear. We’ll explore what’s included, how it compares to other trims, and help you decide if it’s the right choice for your driving needs.
What Is The Jeep Willys Package?
The Willys package is available for models like the Jeep Wrangler and Gladiator. It celebrates the original World War II Jeep but adds comfort, technology, and off-road upgrades for today’s drivers.

You get a mix of iconic styling and practical features that make the Willys different from standard Jeep models. It’s designed for people who want a vehicle that looks unique but can also handle tough terrain.
Key Features Included In The Willys Package
Let’s break down the main elements that set the Willys package apart.
Exterior Upgrades
- 17-inch black wheels: These wheels give a bold, aggressive look.
- Mud-terrain tires (usually 32-inch): Perfect for trails and rough roads.
- Black grille and badging: The Willys logo and Jeep badge come in black, enhancing the vintage feel.
- Rock rails: Protects the sides from rocks and debris.
- Gloss black bumper accents: Adds a modern touch to classic lines.
- Unique hood decals: The Willys name stands out on the hood.
Off-road Enhancements
- Limited-slip rear differential: Improves traction in mud, snow, and sand.
- Heavy-duty shocks: Designed for rougher surfaces and a smoother off-road ride.
- Tru-Lok electronic locking differential (on some models): Provides extra grip when needed.
- Skid plates: Shields the fuel tank and transfer case from damage.
- All-weather floor mats: Keeps the interior clean after muddy adventures.
Interior Comfort And Tech
- Premium cloth seats with exclusive stitching.
- Uconnect infotainment system: Usually comes with a 7-inch or 8.4-inch touchscreen, Apple CarPlay, and Android Auto.
- Air conditioning and power windows.
- Tilt/telescoping steering wheel.
- Deep-tinted windows for privacy and UV protection.
Engine And Performance
Most Willys models come with the 3.6L Pentastar V6 engine, producing around 285 horsepower and 260 lb-ft of torque. Some offer the 2.0L turbo or even the EcoDiesel engine, depending on the year and model.
Transmission options usually include a 6-speed manual or 8-speed automatic. The Willys package does not boost horsepower, but the off-road upgrades make it more capable on trails.

Willys Vs. Other Jeep Trims
Choosing the right Jeep trim can be confusing. Here’s a comparison between the Willys and two popular trims: the Sport and the Rubicon.
| Feature | Willys | Sport | Rubicon |
|---|---|---|---|
| Wheels & Tires | 17” black, mud-terrain | 17” silver, all-season | 17” polished, all-terrain |
| Off-Road Gear | Limited-slip diff, rock rails | Basic skid plates | Front/rear locking diffs, sway bar disconnect |
| Exterior Style | Black grille, hood decal | Standard | Unique fenders, decals |
| Infotainment | 7” or 8.4” Uconnect | 5” or 7” Uconnect | 8.4” Uconnect |
Many buyers overlook the Willys’ value. It sits between the basic Sport (which lacks off-road features) and the expensive Rubicon (which is trail-ready but pricier).
Pricing And Value
The Willys package adds about $4,000 to $6,000 to the base price, depending on the model and extra options. For example, a 2024 Jeep Wrangler Willys starts around $43,000, while the Rubicon can exceed $50,000.
Here’s a quick look at pricing:
| Model | Base Price (2024) | Willys Price (2024) |
|---|---|---|
| Wrangler Sport | $39,990 | — |
| Wrangler Willys | — | $43,590 |
| Wrangler Rubicon | — | $51,890 |
Non-obvious tip: The Willys gives you many Rubicon-like features for less money, especially if you don’t need extreme rock-crawling tools.

What Makes The Willys Package Special?
The Willys is not only about looks. It’s built for weekend off-roading and daily driving. Owners appreciate that it’s easy to modify—thanks to its standard rock rails and upgraded suspension, you can add a winch or bigger tires without major changes.
Another detail: the mud-terrain tires can be loud on highways and may wear faster than all-season tires. Some buyers are surprised by this. If you drive mostly on pavement, you might want to swap them for quieter tires later.
Who Should Choose The Willys Package?
Pick the Willys if you want:
- A bold, classic Jeep look
- Better off-road ability than basic trims
- Value for money without top-trim pricing
- Features you can actually use, not just fancy badges
Avoid it if you want the absolute best trail tools (choose Rubicon) or if you’ll rarely leave the pavement (choose Sport S).
Is The Willys Package Worth It?
For most buyers, the Willys package strikes a smart balance. It keeps Jeep’s adventurous spirit but adds comfort and tech missing from the base models.
It’s especially good for those who want their Jeep to stand out—without the cost of a fully loaded Rubicon.
Two insights many buyers miss:
- The Willys’ limited-slip differential is very useful in snow, not just off-road. This makes it great for winter driving, even if you don’t plan to hit the trails.
- The resale value for Willys models tends to be higher than base trims. Enthusiasts recognize the package’s unique features.
For more details and official specs, check the Jeep official site.
Frequently Asked Questions
What Is The Jeep Willys Package?
The Willys package is a special trim for models like the Wrangler and Gladiator. It adds off-road upgrades, unique styling, and exclusive badges that pay tribute to the original military Jeep.
Does The Willys Package Include 4wd?
Yes, all Willys models come with part-time 4WD. This system lets you choose between two-wheel drive and four-wheel drive, making it good for both highway and trail use.
Is The Willys Package Good For Daily Driving?
The Willys is fine for daily driving. However, the mud-terrain tires may be noisier and wear faster on pavement. Some drivers swap these for all-season tires for a quieter ride.
How Does The Willys Compare To The Rubicon?
The Rubicon has more off-road features, like front and rear locking differentials and a disconnecting sway bar. The Willys offers a great middle ground—many off-road upgrades at a lower price.
Can I Customize The Willys Package?
Yes, the Willys is easy to customize. Popular upgrades include lift kits, winches, and light bars. The standard rock rails and off-road suspension make modifications simple.
The Jeep Willys package delivers a unique mix of history, style, and real-world performance—making it a smart pick for those who want more than just a standard SUV.






















